Instacart
2022
Meal Planning
Bridge the gap between meal planning and online grocery shopping, empowering Instacart to offer a more streamlined and personalized experience.
Bridge the gap between meal planning and online grocery shopping, empowering Instacart to offer a more streamlined and personalized experience.
Product
New Feature
Personal Project
Role
Product Designer
Product Manager
7 Weeks
Overview: Problem
Problrm
In my product management class at CMU, I worked in a team of three to identify a way we can significantly improve or expand an existing product, namely, Instacart. I served as the group’s sole designer, focusing on defining key user flows and interactions to enhance the platform's capabilities and attract a previously untapped customer segment.
In my product management class at CMU, I worked in a team of three to identify a way we can significantly improve or expand an existing product, namely, Instacart. I served as the group’s sole designer, focusing on defining key user flows and interactions to enhance the platform's capabilities and attract a previously untapped customer segment.
Overview: Solution Preview
Problrm
Research:
Problrm
In my product management class at CMU, I worked in a team of three to identify a way we can significantly improve or expand an existing product, namely, Instacart. I served as the group’s sole designer, focusing on defining key user flows and interactions to enhance the platform's capabilities and attract a previously untapped customer segment.
In my product management class at CMU, I worked in a team of three to identify a way we can significantly improve or expand an existing product, namely, Instacart. I served as the group’s sole designer, focusing on defining key user flows and interactions to enhance the platform's capabilities and attract a previously untapped customer segment.